Advertising a therapeutic good in Australia is not governed only by the general law against misleading conduct. It is subject to a dedicated regime in Part 5-1 of the Therapeutic Goods Act 1989 (Cth), supplemented by a mandatory Therapeutic Goods Advertising Code, and the regime starts from prohibition rather than permission. Certain goods may not be advertised to the public at all, certain claims may never be made, and everything else must meet standards of accuracy, balance

What a patent protects, how it is obtained through IP Australia, how long it lasts, and why patent grant and TGA approval are separate hurdles for a life sciences business.

How pharmaceutical patent disputes arise in the Federal Court, the interlocutory relief available at the outset, the issues fought at trial, and the remedies available at the end.